Leadership Team
Bill Shoop, Chief Executive Officer
With over two decades of invaluable experience in the healthcare sector, Bill Shoop is a seasoned professional poised to elevate React Health to new heights. Formerly the VP and GM of North America at ResMed, Bill played a pivotal role in driving the company’s North America revenue to surpass $2.4 billion.
During his tenure as VP, Bill spearheaded transformative initiatives, including restructuring the Sales Model, implementing pricing discipline and governance, and fostering cross-functional collaboration. His leadership resulted in enhanced operational efficiencies and strategic alignment across the organization.
Bill excels in building and leading focused, collaborative teams committed to delivering exceptional results. He holds a BA in Business Administration from Washington & Jefferson College and currently resides in Oakmont, PA, with his wife Kathie, children Jake and Beth, and their dogs Charlie and Izzy.
Noah Chitwood, Chief Operating Officer
Noah is an entrepreneurial-minded organizational leader with 27 years of experience spanning business development, continuous improvement, and strategy implementation. His diverse industry background includes call centers, managed healthcare, in-home service delivery, manufacturing, assembly, and packaging operations, as well as business process outsourcing.
With a strategic lens and a knack for identifying operational gaps, Noah has excelled in optimizing supply chains and driving full-scale transformations, including new product startups. His expertise in strategic planning, digital innovation, and change management has proven results, making him an asset to the React Health team.
Noah is well-positioned to leverage his cross-functional leadership and drive React Health's success. He is a University of South Florida alumni and based in Tampa, FL, where he and his wife Lisa have 3 children.
Jack Fiedor, Chief Financial Officer
Jack has over 30 years of diverse finance and operational leadership experience. He joined React Health from our Watermark acquisition in 2022 where he had been acting as the CFO since 2009. In addition to his financial leadership role, he has held various other senior leadership positions, including Chief Operating Officer, and currently serves as President. He is responsible for leading all financial, operational, and strategic initiatives of the company.
Before joining React Health, Jack served as Vice President and Chief Accounting Officer of SBA Communications Corporation (SBAC, NASDAQ), one of the largest publicly traded global owners, developers, operators, and servicers of wireless communications towers. During his tenure with SBAC and in addition to his senior financial leadership role, he was involved in the company’s aggressive acquisition, and integration of numerous national independently owned and operated wireless service providers and was responsible for all SEC financial reporting and compliance.
Jack began his career with the professional services firm of Ernst & Young LLP in West Palm Beach, Florida, where, as Senior Manager, he was responsible for managing a portfolio of diverse audit and consulting clients.
Jack holds a Bachelor of Science in Accounting and Finance from Florida State University. He is a Florida-certified public accountant and a member of the AICPA. He resides in Wellington, Florida, with his wife and three children.
George Koos, VP Product/Strategy & Marketing
George Koos is React Health’s Vice President of Product, Strategy, and Marketing, responsible for leading the development and execution of product strategy across the company’s sleep, respiratory, and diagnostics portfolios. He brings over 20 years of commercial leadership experience spanning medical devices, diagnostics, and healthcare technology.
George began his career in medical sales at STERIS, advancing into sales management roles before transitioning into product management and ultimately becoming Director of Marketing. He later joined Olympus Corporation, where he served as Executive Director of Medical Products, leading portfolio strategy and global marketing initiatives. At Medicomp (ReactDx), George held an executive leadership role overseeing sales, marketing, product development, and operations. He was appointed General Manager to lead the company through its successful acquisition, and subsequently transitioned into his current position at React Health.
Throughout his career, George has helped build and scale organizations through strategic turnarounds, successful product launches, M&A activity, rebrands, and commercial growth. Known for his visionary approach and creative problem-solving, he holds multiple patents for medical innovations and has received numerous awards for leadership and commercial excellence.
George is a graduate of the University of Nebraska and resides in Indian Harbour Beach, Florida, with his wife Danielle and their three boys.
Sherry Benhardt, EVP, Corporate Accounts
Sherry Benhardt has over two decades of experience in the Sleep and Respiratory Market. She came to React from Philips Respironics where she spent many years on the National Account Team. Sherry is also a Certified Respiratory Therapist.
Sherry graduated with a Bachelor’s degree from Indiana Wesleyan University as well as obtaining her Respiratory Therapy Degree from California College of Health Science.
In her spare time, she enjoys camping, spending time with her husband, their three grown boys and four precious grandkids. She currently resides in Kansas City.
Stephane Plante, AVP, Canada
Stephane leads React Health’s commercial and operational strategy across Canada. He began his career in the respiratory industry in 1991 as a Registered Respiratory Therapist and has since held roles spanning clinician, country leadership, and executive management. Over the years, Stephane founded a start-up in the sleep and oxygen sector, led business development initiatives in ventilation, and most recently owned a consulting firm specializing in homecare and market strategy.
In his current role, Stephane oversees national sales, partnerships, market access, and product launches across sleep-disordered breathing, oxygen therapy, and ventilation. He plays a key role in expanding market share, building and developing field teams, and supporting reimbursement strategies across Canadian provinces.
Fluent in both English and French, Stephane adeptly navigates provincial requirements to align commercial, operational, and regulatory execution. His strategic leadership is instrumental in positioning React Health for continued growth in Canada’s respiratory market.
Based in Mont-Tremblant, Quebec, Stephane and his wife, Nathalie, enjoy an active, outdoor lifestyle.